In Dr Seuss's Green Eggs and Ham, every word is monosyllabic. 

I do not like them Sam-I-Am
I do not like green eggs and ham.
I would not like them here or there
I would not like them...

Except for one word: anywhere.

 

Anywhere is a break from what's normal. It's a deliberate pause from the story. And it was our call to action: to interrupt the grind and create intentional space for dialogue, expression, and meaningful connections. That all begins with bringing together shiny people.